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November 11, 2007

Mess 2.0 - You get what you pay for

My first post about some of the Web 2.0 mess we've been cleaning up over the past eight months or so has to do with the perception customers often have about the cost of building that Web 2.0 social networking site they have laid out on five or six Powerpoint slides (and that topic in itself is worth a couple of future posts).

We have had several customers ask us for quotes on building said portals and then seen them "blow up" when we quote a figure that is a lot higher than the amount they had been considering. Often, customers think that building a Web 2.0 social networking site will cost the same as what they paid for their 10 page corporate Internet presence (which was implemented in Photoshop by a design agency - another topic I'll get to later). Surely it can't be more complicated than that?

Their next reaction is to then go out and find someone who actually thinks they can do it for that price (often a low four figure number). I'll let you guess what then happens.

By chance, TechCrunch has a similar post this morning.

Posted by Matthew at November 11, 2007 11:32 AM

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